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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the company's products, highlighting their quality and effectiveness. Consumers also appreciate the competitive prices and frequent sales, which provide excellent value. The ordering process is generally considered simple and efficient, contributing to a positive user experience. People express satisfaction with the overall shopping experience and customer service. However, some reviewers have mixed opinions about the website, with varying experiences in navigation and functionality. A few customers reported issues with the website's performance, such as glitches during checkout or difficulties with promo codes, while others found it easy to use.

Based on these reviews

Rated 4 out of 5 stars
Invited

I wish the search was persistent, as when I found an item not in stock, I had to redo the search to try another item. As the out of stock seemed to effect my eligibility for free shipping, I wound up... See more

Rated 4 out of 5 stars
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I love this company. Over the years, I have recommended Swanson Vitamins to many people. I was disappointed when I placed an order this time because two of the items were out of stock. All-in-all I... See more

Rated 4 out of 5 stars
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Love Swanson products and prices. Not sure why some fillers are in the supplements. The new program was taking me from reading about dosage and ingredients to other pages or jumping to another scre... See more

Rated 4 out of 5 stars
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There was a lower price for curcubrain listed before I added promo code. Once I added promo code at checkout, original price of curcubrain jumped up before 30% discount was applied. Not sure if I got... See more

Rated 5 out of 5 stars
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Greetingss Brotherss and Sisterss thankss yous fors thes posts/s reactions/s. Is invites yous tos loves mys pages/s/groups/s. Enjoys thes/manys blessingss ands manys mores todays. Greetings Brother/... See more

Rated 3 out of 5 stars
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You said free shipping if I used PP which I checked then a over $9.00 shipping charge added at check out -Very unhappy.I am also combat vet/Vietnam with Bronze Star &also suggest a customer should ge... See more

Company replied

Rated 5 out of 5 stars
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This site is now easier to use. I can find the items easily and adjust my cart if necessary. The supplements are a good quality and the sales are what I wait for. I like being able to read about... See more

Rated 5 out of 5 stars
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I have been buying my vitamins from Swanson for years and have never had a problem that wasn't taken care of Immediately which has only a couple of times. Thank You Swanson

Rated 3 out of 5 stars
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How the shopping price was played with. Everything adds up to your bottom line, even though you make the customer think they are getting a good deal (when you look at te unit price minus the discou... See more

Company replied

Rated 3 out of 5 stars
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I love their products, but the website can be somewhat challenging. It wasn't easy to compare products, and the checkout process wouldn't allow me to use PayPal. PayPal was grayed out.

Company replied

Rated 5 out of 5 stars
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I have used Swanson many times before. I do believe these products are perfect for me. They are all encompassing promoting not just better health, alertness, and general wellbeing but giving me self c... See more

Rated 5 out of 5 stars
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Have been a long-time customer of Swanson's. Your customer service is excellent and your website is so straight-forward and honest! At checkout, a customer can see each and every transaction, disc... See more

Rated 3 out of 5 stars
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Credit card glitch . Not the first time. Last order the same. Had to contact my credit card company because last four digits of new card issued (by an institution that had absorbed the issuer of pre... See more

Company replied

Rated 5 out of 5 stars
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Products and explaining the beneficial effects of each products The delivery process for "standard" shipping is is an acceptable time fram.i have no complaints a in our the company or it's products.... See more

Rated 3 out of 5 stars
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I wanted to compare vitamins to see which one I wanted, it was very difficult because it would switch back to the first vitamin I selected. I use an apple 15+ I do not own a desk computer. I wish you... See more

Company replied

Rated 3 out of 5 stars
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I made an order yesterday that had me about $8 less on my order. I got a confirmation/"Thank You for your order" when I made the order, BUT somewhere on your side it got ripped out???

Company replied

Rated 3 out of 5 stars
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I REALLY dislike being forced to check the box that I'm a human every two minutes! VERY annoying and disruptive! Also, all Google scripts are blocked on my computer, so the pop-up announcing that Goog... See more

Company replied

Rated 5 out of 5 stars
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Great prices, much lower than both local health food stores and well-respected big box stores such as Target, plus free delivery during repeated sales events. Fast delivery to our door! Greg G.

Rated 5 out of 5 stars
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Wide array of products that are reasonably priced. Ordering is easy and delivery has always been excellent. Swanson has been my vitamin and supplement provider for over 20 years. Highly recommend.

Rated 4 out of 5 stars
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For the second time, points redeemed were NOT SHOWN in my latest order. I selected $10 off, but my order total remained unchanged. Really, I have better uses for my time than pointing-out what should... See more

Rated 3 out of 5 stars
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Website easy to use but promo codes are never valid so why put them in the emails. That’s just misleading the reader. Had this problem many times and am considering not using Swanson going forward.

Company replied

Rated 4 out of 5 stars
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Love the free shipping! Wish I could order more than 3 of the supplement that my doctor prescribed, however there was a limit of 3. Unfortunately, your system did not allow me to sign up your rewards... See more

Rated 5 out of 5 stars
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I have shopped Swanson Vitamins for many years they provide quality products at the best prices. They also care about their customers satisfaction. It is a combination which is rare these days.

Rated 5 out of 5 stars
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The supplements are readily available, are easy to search, and are described well. I always watch for the best sales and have used Swanson for decades Now, having turned 71, I attribute much of my g... See more

Rated 5 out of 5 stars
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Computer system seemed to be acting up, maybe from Black Friday. It dumped my cart, so I went back, carefully added everything back (very easy, at least, since system promotes what you ordered befor... See more

Company replied

Rated 3 out of 5 stars
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Difficult to set up new account. Confusing. Should not be so many options for other services. Entie process should be much more straight-forward - I know what I want to order!

Company replied

Rated 4 out of 5 stars
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You system had a number of issues, but your support people were able to help get around them so I could place my order.

Rated 3 out of 5 stars
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I disliked that every time I switch pages looking for a product, I had to wait for a captcha then check it to prove I'm human. AlsoWhen trying to close out, the numbers change, Also, The finale said... See more

Company replied

Rated 5 out of 5 stars
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great to work with along with competitive pricing we'll see how these supplements work and if results are good, i will be happy to order future products

Rated 5 out of 5 stars
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You have quality products with competitive prices, many good sales and two-fers along with excellent customer services. You folks know how to run a proper business. I have been and will continue... See more

Rated 3 out of 5 stars
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Charged me $14.58 S/H on a $452.90 order for being oversized. No item is is large. You are penalizing me for making a large order. Also, missing several items I wanted. When they come back in st... See more

Company replied

Rated 5 out of 5 stars
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quick, easy, great selection, often less expensive than Amazon + I know I'm getting a high quality product.

Rated 3 out of 5 stars
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When I went to check out the system did not recognize me. As a long time customer, I was not pleased. I will expect this problem to be resolved by the next time I shop.

Company replied

Rated 5 out of 5 stars
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I was able to find all the vitamins I wanted to order in the search box. I also saved quite a bit of money with the 40% off on some of the vitamins I purchased.

Rated 4 out of 5 stars
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doing very good although I only received one bottle of vitamin B-1 instead of two on order#9896181 but otherwise very good.

Company replied

Rated 5 out of 5 stars
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Excellent site layout and ease of navigation, especially toward Checkout. As opposed to some sites that are extremely confusing, cumbersome and time consuming . Keep the good work.

Rated 5 out of 5 stars
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The website is easy to navigate. Customer service over the phone is courteous and well I formed about the products offered.

Rated 5 out of 5 stars
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I came to swansons site to order some of my staple supplements and found a few more items that I wanted to try. Thank you for the great discounts.

Rated 5 out of 5 stars
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Great value and product. Very happy doing business with Swanson on an ongoing basis

Rated 5 out of 5 stars
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Your company seems dedicated to your customers and anxious to really help people with solid natural products.

Rated 5 out of 5 stars
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I am not very good with working on the computer, but today seemed better, and was able to chat to figure out the discount. thank you very much

Rated 5 out of 5 stars
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I found this company a genuine and carries an effective product. I am happy with the services.

Rated 5 out of 5 stars
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I always get fast service and delivery when dealing with Swanson. The online ordering is simple, quick, and efficient.

Rated 5 out of 5 stars
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Have shopped Swansons for many years and will stay as long as prices are reasonable.

Rated 5 out of 5 stars
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Registering was easy to follow… ordering what I wanted was easy - James

Rated 5 out of 5 stars
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User friendly website for the most part. Once it changed my item numbers and raised the prices but I changed it back. Good company and good fair prices.

Rated 5 out of 5 stars
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I love your products. The process of ordering is simple, having the sale pricing is amazing. I just wish that when looking at several pages of vitamins like "sale" that there would not be any duplicat... See more

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Company details

  1. Vitamin and Supplements Store
  2. Fitness and Nutrition Service
  3. Food Products Supplier

About Swanson Vitamins

Written by the company

Our History

Swanson Health Products first started offering quality supplements in 1969 in Fargo, North Dakota. The brainchild of Leland Swanson, it all began as a way to help folks enjoy their favorite activities longer with simple, science-backed ingredients like vitamin E—one of its first products. Today Swanson is still in Fargo, although these days the company is privately held by Swander Pace Capital. But that hasn’t changed its long tradition of offering innovative and beneficial supplements designed to help everyone reach and enjoy their health goals.

Our Mission

After more than 50 years of serving its customers, Swanson remains committed to its mission of innovating and developing supplements, self-care products, home goods and more to bring wellness within reach for health-seekers around the world. Swanson is proud to count on a diverse field of team members, from warehouse staff to skilled experts in a variety of scientific fields, in order to better support its customers along every step of their wellness journey.

Our Reputation

Swanson is proud to utilize only top-quality products made with superior ingredients. From concept to capsule Swanson employs the strictest standards of purity and potency, putting its customers first by participating in reviews by TrustPilot.com and other independent organizations to ensure the highest quality and best value in health and nutrition supplements.

Long before being mandated by the Food and Drug Administration (FDA), Swanson adhered to Good Manufacturing Practices (GMP) guidelines, earning registration as a GMP Facility by NSF International, the world’s leading authority on standards development and public safety.

Swanson’s reputation also includes community involvement, something which has been a large part of the company’s mission since its beginning. Swanson supports local and national charities through its Swanson Cares initiatives and works to better support healthier lives within its community by promoting a variety of enriching causes.

Our Offering

Swanson vitamins offers a vast assortment of nutritional supplements, self-care products and even healthful items for home and pantry, all with a focus on quality and value. Science-backed ingredients expertly crafted and formulated to deliver the best benefits for body, mind and home are at the core of Swanson’s line up of products. These products are available in an array of specialty formulations, taking into consideration dietary and individual needs so that wellness can become a goal achievable by every body. After all, vibrant health is a journey—on which Swanson Health Products is proud to support its customers every step of the way!


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

44K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 100% of negative reviews

Typically replies within 24 hours


Rated 5 out of 5 stars
Invited

I love Swanson Vitamins!

I love the Swanson Vitamins website! It is so easy to use and it has wonderfully healthy products. I feel like products I see on the Swanson Vitamins website are from companies that have been screened by the experts at Swanson Vitamins, so I can buy knowing that items in my cart are very healthy and safe to use.

9 December 2025
Rated 5 out of 5 stars
Invited

Easy checkout

Easy checkout. Nice sale, Bogo. My husband and I both take these to control our cholesterol and it works. This sale really helps our pocket book.

9 December 2025
Rated 5 out of 5 stars
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As always Swanson has so very many…Specials!

As always Swanson has so very many SPECIALS on the things I need, so I can save money. With the 40% off ALL the Swanson Products, it's a NO BRAINER. All I use is the Swanson brand!
Also, I like to pay with Pay Pal, so it's very easy to checkout.
AND, I always get my order in just a few days.
Thank you Swanson!
And, thank you for sending me texts with the specials!

9 December 2025
Rated 2 out of 5 stars
Invited

took too much GODAMNED time to verify…

took too much GODAMNED time to verify ! as I am a RETURN customer and Ur so - called CEO AD in mail signified 30% OFF code L2MWEB11 was BOGUS !! (per Ur security type system) = DISGRUNTLEMENT !!! "nuff stated" .....

7 December 2025
Swanson Vitamins logo

Reply from Swanson Vitamins

Hello there, Glenn!

I apologize for any frustration these issues have caused, and I have documented your feedback about it for our Web Team. In regard to the promotion letter you received, the promotion is good for Swanson Health Products that are not already on sale. I hope this helps. We appreciate your business and continued support.

Wishing you good health!

Dawn
Swanson Health Products

Rated 3 out of 5 stars
Invited

The overweight charge is a turnoff.

The overweight charge is a turnoff. I intentionally deleted many items from the cart because you initially wanted $22.00+ on the larger order. You want to sell as many things as you can, but then you add an arbitrary overweight charge. That will contribute to your undoing. This is just another way of getting extra money from your customers.

8 December 2025
Swanson Vitamins logo

Reply from Swanson Vitamins

Hello there, David!

I understand your concern. Please know that the “free shipping” in our offers will only refer to the $7.99 cost for Standard Delivery on orders over $29. We have been looking for ways to help keep price increases to an absolute minimum for our customers. Additional fees may apply if the package(s) are overweight or oversized (bulky). A range of factors determine when the additional shipping fees apply, such as size (larger item requires larger boxes), weight, container (glass or plastic), and destination. Please watch for an e-mail from us. We appreciate your business and continued support.

Wishing you good health!

Dawn
Swanson Health Products

Rated 5 out of 5 stars
Invited

Easy

Easy, confirms accuracy, clear directions and options .. it all works great! Shipments arrive on time, packaged well and correct every time.

28 March 2025
Rated 2 out of 5 stars
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I was given 20% discount and free…

I was given 20% discount and free shipping initially but when I placed the order it wasn’t there.

8 December 2025
Swanson Vitamins logo

Reply from Swanson Vitamins

Hello there, Lata!

I sincerely apologize about this and would be happy to assist you. Please use our chat feature on our website or you may reach us by phone at 1-800-824-4491. Phones are open Monday through Saturday, 7am to Midnight Central time. We will help you resolve this issue. We appreciate your business and continued support.

Wishing you good health!

Dawn
Swanson Health Products

Rated 1 out of 5 stars
Invited

The commerce/shopping sight is organized badly

The commerce/shopping sight is a disaster. It is poorly organized, and one can not use it to compare apples and apples side by side... Nor is easy to shop for multiple vitamins in one visit because what you are querying is NOT what shows up on the response screen. Yuccchh. .. this produces a lot of useless frustration, and prolongs the time required to complete the purchasing tasks.

8 December 2025
Swanson Vitamins logo

Reply from Swanson Vitamins

Hello there, Robert!

So sorry for the trouble these issues have caused, and I have documented your feedback for our Web Team. If this happens again, I advise you to use our chat feature on our website or you may reach us by phone at 1-800-824-4491 and we would be happy to assist you. Phones are open Monday through Saturday, 7am to Midnight Central time. We appreciate your business and continued support.

Wishing you good health!

Dawn
Swanson Health Products

Rated 2 out of 5 stars
Invited

Filling out the payment forms is…a pain in the ass.

Filling out the payment forms is needlessly complicated, much more so than most I deal with.

Even this form is irritating. Why is the "date of experience" line already filled in with tomorrow's date?

8 December 2025
Swanson Vitamins logo

Reply from Swanson Vitamins

Hello there!

Thank you for reaching out. I sincerely apologize for any inconvenience this may have caused. Your feedback has been documented and shared with the appropriate team. We truly value your business and appreciate your continued support.

Wishing you good health!

Dawn
Swanson Health Products

Rated 5 out of 5 stars
Invited

I have been buying from Swanson for at…

I have been buying from Swanson for at least 15 years
and have yet to find fault with product or service !
Trust and service is a 5 + STAR rating which by the
way is the " VIRTUE " which has built many a business !
experience date 09/29/25
Edward couch

29 September 2025
Rated 5 out of 5 stars
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THEIR PRICES ARE GOOD BUT THEY CHARGE…

THEIR PRICES ARE GOOD BUT THEY CHARGE TOO MUCH FOR SMALL SHIPMENTS! they were kind enough to credit the shipping charge..so now I rate them a 5.

7 December 2025
Swanson Vitamins logo

Reply from Swanson Vitamins

Hello there!

I understand your concern. The promotion that was used offered free standard shipping for orders over $29. Since the order was less than this amount, the standard shipping fee was applied. Please watch for an e-mail from us. We appreciate your business and continued support.

Wishing you good health!

Dawn
Swanson Health Products

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